Picking out the best WooCommerce theme sure ain’t easy.
While it’s no problem finding one that looks great, it might take you some time to discover the one that has the most functionality. Instead of blindly purchasing one and hoping for the best, you should watch out for these features.
- Clear Design
In the world of WooCommerce, simplicity is the key. Your website should make your customers feel welcome, not overwhelm them with flashy and confusing design. The way to do that is by choosing a theme that is elegant, intuitive, and very easy to browse through. Great WooCommerce themes also emphasize the center block, as this is where most of your products will be located. Remember, you want your site to be as user-friendly as possible.
- Responsiveness and Full Mobile Support
Hundreds of thousands of users are shopping online through their Smartphones, so you’ll want a theme that is fully compatible with mobile devices. It’s also important that your WooCommerce theme loads quickly, otherwise customers can easily lose patience and go somewhere else. Remember, people are here firstly to shop, not to look at breathtaking web designs that take a long time to load.
- Plugin Compatibility
WooCommerce themes rely heavily on plugins, so you’ll want one that is compatible with most of them. One great plugin is WooCommerce Quick View, which lets your customers zoom in the product without leaving the page. Don’t underestimate the plugins. They can make things a lot easier for both you and customers, and some of them are completely free.
- Integration With Social Media
Let your customers promote you for free by adding your products to a wishlist and sharing them via their social media profiles. This feature has a good chance of driving huge traffic to your website, so we recommend it wholeheartedly.
- Easy Navigation
You’ll want your products to be clearly categorized and easily accessible across multiple platforms. Ask yourself: “Does the structure of this theme make sense?” Furthermore, great WooCommerce sites have the option to display your featured products clearly and attractively, so that the customers are always aware of great deals.
- Adjustable sidebars
While I generally steer clear of sidebars when designing a website (very 2000’s), there are instances where a sidebar can be useful in the websites design. While you may think that this is a given, some WooCommerce themes don’t let you tweak the number of displayed sidebars. That’s too bad, since this feature will make your site appear more organized.
- Multilingual
If you are setting up an international store, make sure that you have a theme that supports multiple languages. Also, don’t forget to download the WooCommerce Multi-Currency plugin, so your customers can pay with their native currency.
- Flexible customization
Some themes can be tweaked so much that the end result doesn’t even resemble the original. Flatsome, for example, can easily be used as e-commerce, business, or a blog site. If you want to create more websites in the future, a deep customization feature will serve you well.
- Easy to build
On the other hand, if you are a complete beginner, themes with a nearly unlimited amount of options can easily overwhelm you. In this case, you can opt-out for one of the more minimalist WooCommerce themes.
Also, let’s not forget that themes come with layouts for various niches, also called demos. If your niche is supported, this function will save you some valuable time. Lastly, you also want to choose a theme that supports Guttenberg Editor. It makes creating layouts much easier and will soon form the core of every WordPress site.
- Continuously updated
WordPress is a work in progress, and much can be changed in just one year. That’s why you need to make sure that your desired theme is constantly updated to work with the newest versions of it. This will save you a ton of headaches in the long run.
- Fast
This is a no brainer, but something many people ignore in the search of a high functioning, feature-rich theme. All themes are not built equal, and the heaviest ones can do more harm than good. Pick a theme that is robust enough to be fast and still offer you the features that you need to run your business
